Setting the Standard for the Safe Use of Fragrance Materials

The IFRA Standards are the basis of the fragrance industry's system for ensuring the safe use and enjoyment of fragrance materials.This self-regulatory system sets rules for the use of nearly 200 fragrance materials, including: bans on the use of some materials (Prohibition);rules on the quantities or maximum dose to be used or the products in … Continue reading Setting the Standard for the Safe Use of Fragrance Materials

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The Language of Fragrance

Each essential oil and perfume has three ‘notes’. Top notes come out first: they are often tangy or citrus-like smells that are easy to smell and more fleeting. Middle notes, often aromatic flowers, come out later: they provide body. Base notes (often woody fragrances) last longest: they provide an enduring fragrance. Discover the wide range of fragrances in … Continue reading The Language of Fragrance

Why Scent for Business’s

Connect, Inspire, Brand Creating an emotional connection and a memorable experience for consumers is crucial in today’s competitive business world. With an ever increasing rise in start-ups, pop-up shops, and e-commerce stores, creating a recognizable and unique brand is imperative. Scent Marketing has become a game changer in increasing sales, heightening value perception, expanding brand … Continue reading Why Scent for Business’s

Essential Oils in Alternative Acne Therapy

Acne, a common skin disease, affects people from adolescence through adulthood. Regardless of an individual's age, primary and secondary acne lesions can have negative psychosocial effects. Complementary and alternative medicine (CAM) may offer benefits whether used in a complementary fashion or as an alternative to conventional treatments. CAM acne treatments have not been well-studied by … Continue reading Essential Oils in Alternative Acne Therapy

MARKET REPORT AUGUST 2019

The following report contains updates on the current trends in production and availability of the most in-demand Essential Oils, Carrier Oils, and Raw Materials sourced from around the globe. Lemongrass Oil In India, Lemongrass is harvested in May, September, and February. The current growing conditions are favorable and no issues have been found for this … Continue reading MARKET REPORT AUGUST 2019

EVERYTHING YOU NEED TO KNOW ABOUT ESSENTIAL OILS: QUALITY, TYPES, PRICING and MORE

HISTORY OF ESSENTIAL OILS Due to the worldwide usage of essential oils for centuries, it is difficult to pinpoint exactly which culture began using them first, but the first records of essential oils allegedly come from ancient India, Persia, and Egypt. Greece and Rome also engaged in the widespread trade of aromatic oils and ointments with Eastern countries. … Continue reading EVERYTHING YOU NEED TO KNOW ABOUT ESSENTIAL OILS: QUALITY, TYPES, PRICING and MORE

7 Of My Favorite Antibacterial Essential Oils

While many people consider antibiotics the best medicines against bacterial illnesses, they are increasingly outsmarted by the bacteria they were intended to kill. Fortunately, a growing body of research shows that essential oils may be the best kept secret against bacterial infections. Here are 7 of my favorite antibacterial essential oils: Basil Essential Oil Basil … Continue reading 7 Of My Favorite Antibacterial Essential Oils

What Your Company’s Scent Says About You

Have you ever walked into a business and immediately noticed an enticing aroma? Many companies use scent to attract customers and spark an emotional response when they enter the premises. Smell also remains with you, reminding you of the associated people, places, and things and making you want to go back. Aroma is one of … Continue reading What Your Company’s Scent Says About You

Essential Oils: First Aid at Home

Pack your family’s pharmacy full of natural essential oils that are fit to treat any ailment. You’ve probably heard plenty about essential oils over the last few years. These intensely aromatic, highly concentrated, organic liquid compounds are derived primarily through the steam distillation of various plant parts, such as leaves, flowers, resins, roots, berries, and … Continue reading Essential Oils: First Aid at Home

What Is Scent Science?

Indulgent, Effective, Intimate There’s Much More To Scenting Than Meets The Nose. Research tells us that the sense of smell affects about 75% of our daily emotions, and plays an important role in memory. The sense of smell is different from the other senses, because it is processed first by the limbic system, the same … Continue reading What Is Scent Science?